QuickBooks Live

QuickBooks Live is a do-it-with-me monthly bookkeeping service with on-demand access to bookkeepers. The service is currently available in the United States, Canada, and United Kingdom.

MY ROLE

I was the Design Manager and Lead Product Designer. QuickBooks live started as a stand-alone initiative, an experiment for QuickBooks to get into the live services market. For the first 6 months of this initiative I was the first and only designer on the team. I designed the end-to-end experience, tested with our customers and experimented with our service delivery team. I then the team of one to six designers which reported to me.

CUSTOMER PROBLEM

QuickBooks live solves for small businesses that can’t keep their books in order because they don’t know how to do it, or don’t have the time to do it themselves. They also can’t afford to hire a bookkeeper so they keep putting it off and end up paying more at tax time.

Experience Principles

End-to-end experience

TOP OF FUNNEL LANDING PAGE

PRICING PAGE

IN-PRODUCT DISCOVERY

First Time Use Experience

01. LET’S GET STARTED

02. TELL US ABOUT YOUR BUSINESS

03. UNDERSTAND CUSTOMER’S PAIN POINT

04. PERSONALIZATION PROCESS

05. MEET YOUR BOOKKEEPER

06. SCHEDULE APPOINTMENT

07. APPOINTMENT CONFIRMATION

The Hub

BOOKKEEPING PROFILE

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